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Privacy Policy

Privacy Policy

Unless stated otherwise below, the provision of your personal data is not legally or contractually required, nor is it necessary for concluding a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only insofar as no other information is given in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.


Server log files
You can visit our websites without providing any personal information. 
Each time our website is accessed, usage data is transmitted to us or our web host / IT service provider by your internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the accessed page, the date and time of access, the IP address, the amount of data transferred and the requesting provider.
The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our offer. 

 
Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. For Canada, an adequacy decision of the EU Commission exists. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the EU Commission's standard contractual clauses.

Contact

Controller
Contact us if you wish. The controller for data processing is: Ronny Lethmate, Schwanenborg 9, 49835 Wietmarschen-Lohne Germany, 05908 2209570, service@yvolve.shop

Initiative contact by customer via email
If you proactively contact us by e-mail for business purposes, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of processing and answering your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of your personal data based on Art. 6 Para. 1 lit. f GDPR for reasons arising from your particular situation.
We only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.


Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, email address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you.

If the contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to the processing of your personal data based on Art. 6 Para. 1 lit. f GDPR for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing when using the revocation button 
If you have concluded a contract via our online presence, we provide you with a revocation function (revocation button) through which you can submit your declaration of revocation directly. 
When using the revocation function, we collect your personal data (name, e-mail address, information for identifying the contract or part of the contract you wish to revoke, as well as the time (date and time) of sending the declaration of revocation) only to the extent provided by you. The data processing serves the purpose of providing you with the legally required option to revoke your contract and for the proper processing of your revocation. 
If the contact concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR. Otherwise, the data processing is carried out on the basis of Art. 6 Para. 1 lit. c GDPR, to fulfill a legal obligation to provide you with a revocation function on our online presence. 
We only use your e-mail address to process your declaration of revocation. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use. 
 
The processing of your personal data serves the purpose of legally complying with the statutory requirements for the design of the revocation function and is carried out on the basis of Art. 6 Para. 1 lit. c GDPR. This data processing is also carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in being able to provide you with a user-friendly revocation option. In this case, you have the right to object at any time to the processing of your personal data based on Art. 6 Para. 1 lit. f GDPR for reasons arising from your particular situation.
 
Use of address validation from Google Maps API
We use address validation from the provider Google (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland "Google") on our website.
The data processing serves the purpose of checking your entries in our address forms for input and spelling errors in real time, and supplementing missing data if necessary. If incorrectly entered data is found, alternative suggestions for correcting the data are displayed. For this purpose, the address data entered by you is transmitted to the provider, stored and evaluated there.
Among other things, the following information can be transmitted to Google and processed there: postal addresses (country, city, postal code, street, house number), email address, telephone number.
Your data may also be transferred to the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and thus committed to complying with European data protection principles.
The processing of your personal data is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in an accurate data basis for fulfilling our contractual obligations. You have the right to object at any time to this processing of your personal data for reasons arising from your particular situation.
The data is processed separately by the provider and not merged with other data. It will be deleted by the provider as soon as the status of the entered data has been determined, but at the latest after 30 days.
Further information on terms of use and data protection at Google can be found at: https://cloud.google.com/maps-platform/terms or at https://www.google.de/policies/privacy/.

 
Collection and processing of applications via email 
Website visitors can apply for vacant positions advertised on our website via email. In this process, we collect your personal data only to the extent provided by you. This includes your contact details (e.g. name, email address, phone number), information about your professional qualifications and education, information about professional development, and performance-related certificates.
The data processing serves the purpose of contacting you and deciding on the establishment of an employment relationship with you. The provision of the data is necessary to carry out the application process. Failure to provide the data will result in no contract being concluded. The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. b GDPR in conjunction with § 26 para. 1 BDSG for the purpose of carrying out pre-contractual measures (conducting the application process as initiation of an employment contract).
Insofar as you have given us your consent to process personal data for inclusion in our applicant pool, e.g. by ticking a checkbox, the processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until withdrawal.
If, within the scope of the application process, special categories of personal data within the meaning of Art. 9 para. 1 GDPR are requested from applicants, such as information on the degree of severe disability, this is done on the basis of Art. 9 para. 2 lit. b GDPR, so that we can exercise the rights arising from labor law and social security and social protection law and fulfill our related obligations.
We store your personal data for as long as it is necessary for the decision on your application. Your data will then be deleted after six months at the latest, unless you have consented to further processing and use. If an employment relationship arises after the application process, the provided data will be further processed on the basis of Art. 6 para. 1 lit. b GDPR in conjunction with § 26 para. 1 BDSG for the purposes of carrying out the employment relationship and then transferred to the personnel file.
 
Customer account      Orders      

Customer account
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until withdrawal. Your customer account will then be deleted.


Collection, processing and transfer of personal data for orders
When placing an order, we collect and process your personal data only to the extent necessary for the fulfillment and processing of your order and for handling your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and is necessary for the performance of a contract with you. 
Your data will be passed on, for example, to shipping companies, dropshipping or fulfillment providers, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly adhere to legal requirements. The scope of data transfer is limited to a minimum.
 
Your data may be transferred to and processed in third countries outside the EU, particularly Canada and the USA. For Canada, an adequacy decision by the EU Commission exists. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to the EU Commission's standard contractual clauses.

Reviews Advertising


Data Collection when Submitting a Comment or Review
When commenting on/reviewing an article or post, we collect your personal data (name, email address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting/reviewing and displaying comments/reviews.


By submitting the comment/review, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the legality of the processing carried out based on the consent until withdrawal. Your personal data will then be deleted.

When your comment/review is published, only the name you provided will be published.

Website Logo for Google Customer Reviews
Our website integrates the website logo for Google Customer Reviews from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The integration serves the purpose of displaying the number and result of our reviews received via Google so far and promoting participation in this program.
To display the logo on our website and show you personalized advertisements on Google, Google uses cookies. This may involve, among other things, processing your IP address and transmitting it to Google.
Your data may be transferred to the USA. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Google
has certified itself under the TADPF and thus committed to complying with European data protection principles.
The use of cookies or comparable technologies takes place with your consent based on § 25 para. 1 sentence 1 TDDDG in conjunction with Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent based on Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information on terms of use and data protection when using Google Customer Reviews can be found at https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html and at https://policies.google.com/privacy?hl=de


Use of Trustpilot
We use the "Trustpilot" review system from Trustpilot A/S (Pilestræde 58, 1112 Copenhagen, Denmark; "Trustpilot") on our website.
Trustpilot enables us to collect customer reviews and display them on our website to give you insight into the quality of our services.
After placing an order, you may receive an invitation from us or Trustpilot to submit a review and then submit a review. The following data may be processed by us or Trustpilot: email address, name, information about your device and location (IP address, browser settings, type of browser used, browser language, time zone), information about your Trustpilot user account (username, photo, preferred language), information about the purchased product or service used (reference or order number, product details), the content of your review and the star rating you gave, your product photos or videos (if you have attached them to your product review). This data may also be used for the purpose of verifying your review.
The processing is based on Art. 6 para. 1 lit. a GDPR with your consent, provided you have expressly agreed to the transfer of your data and the receipt of the review invitation. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information on data protection when using Trustpilot can be found at: https://de.legal.trustpilot.com/for-reviewers/end-user-privacy-terms.


Use of Judge.me
We use the "Judge.me" review system from Judge.me Ltd (c/o Buckworths 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB; "Judge.me") on our website.
Judge.me enables us to collect customer reviews and display them on our website to give you insight into the quality of our services.
After placing an order, you may receive an invitation from us or Judge.me to submit a review and then submit a review. The following data may be processed by us or Judge.me: email address, name, phone number, address, information about your device (IP address, information about your web browser and operating system used), information about the purchased product or service used (order number, product details), the content of your review and the star rating you gave, your product photos or videos (if you have attached them to your product review). This data may also be used for the purpose of verifying your review.
Judge.me uses technologies such as cookies.
Your data may be transferred outside the EU to the United Kingdom. For the United Kingdom, an adequacy decision by the EU Commission exists.
Your data may be transferred to the USA. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Judge.me is not certified under the TADPF. This data transfer is based on special contracts approved for use in the United Kingdom and which offer the same protection that personal data has in the United Kingdom.
The use of cookies or comparable technologies takes place with your consent based on § 25 para. 1 sentence 1 TDDDG in conjunction with Art. 6 para. 1 lit. a DSGVO. The processing of your personal data takes place with your consent based on Art. 6 para. 1 lit. a DSGVO, provided you have expressly agreed to the transfer of your data and the receipt of the review invitation. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information on data protection when using Judge.me can be found at: https://judge.me/privacy.


Review Reminder
After your order, we would like to ask you to review your purchase with us.
For this purpose, we use your personal data (name, email address, order information) independently of the contract processing, to send you a review reminder by email after a completed order, provided you have expressly consented to this.
The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by using the corresponding link in the email or by notifying us, without affecting the legality of the processing carried out based on the consent until withdrawal.

Use of email address for sending newsletters
We use your email address to send you information and offers via newsletter, provided you have expressly consented to this. The data processing serves exclusively the purpose of promotional communication. For this purpose, we process your email address and, if applicable, other data that you voluntarily provided when registering for our newsletter.
Processing is carried out on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time, without affecting the lawfulness of processing carried out before your withdrawal.
You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the distribution list. Despite removal from the distribution list, we may continue to store your email address in a so-called blacklist to prevent you from receiving newsletter emails from us in the future. This storage is based on Art. 6 Para. 1 lit. f GDPR due to our and your legitimate interest in preventing the renewed use of your email address for sending our newsletter. You have the right to object to this processing of your personal data at any time, on grounds relating to your particular situation.


Use of email address for sending direct marketing
We use your email address, which we obtained in connection with the sale of goods or services, for the electronic transmission of advertising for our own goods or services that are similar to those you have already purchased from us, provided you have not objected to this use. The provision of the email address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. Processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in direct marketing. You can object to this use of your email address at any time by notifying us. The contact details for exercising your right to object can be found in the imprint. You can also use the link provided for this purpose in the advertising email. There are no costs incurred other than the transmission costs at the basic rates.


Use of Klaviyo
We use the service of Klaviyo Inc. (125 Summer St Floor 7, Boston, MA 02111, USA; “Klaviyo”) for sending newsletters within the scope of order processing.
We transmit the information you provided during newsletter registration (email address, possibly first and last name) to Klaviyo. Data processing serves the purpose of sending newsletters and their statistical evaluation.
To evaluate newsletter campaigns, the sent newsletters contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data such as IP address, browser type and device, and the time. Usage profiles can be created from this data under a pseudonym. The collected data is not used to identify you personally. The collected data is only used for statistical evaluation to improve newsletter campaigns.
Your data is generally transmitted to and stored on Klaviyo's servers in the USA. An adequacy decision by the EU Commission exists for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Klaviyo has certified itself under the TADPF and has thus committed to adhering to European data protection principles.
The processing of your personal data is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in a targeted, advertising-effective, and user-friendly newsletter system. You have the right to object to this processing of your personal data at any time, on grounds relating to your particular situation.

Further information on data protection at Klaviyo can be found at https://www.klaviyo.com/legal/privacy-notice and https://www.klaviyo.com/legal/data-processing-agreement

Enterprise Resource Planning      

Use of an external Enterprise Resource Planning system
We use an Enterprise Resource Planning system for contract processing within the scope of order processing. For this purpose, your personal data collected during the order process is transmitted to

plentysystems AG, Johanna-Waescher-Straße 7, 34131 Kassel .

The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.


Payment service providers      

Use of PayPal Express
We use the payment service PayPal Express from PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. Data processing serves the purpose of offering you payment via the PayPal Express payment service. To integrate this payment service, it is necessary for PayPal to collect, store, and analyze data (e.g., IP address, device type, operating system, browser type, location of your device) when the website is accessed. Cookies may also be used for this purpose. Cookies enable the recognition of your browser.
The processing of your personal data is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in offering a customer-oriented selection of various payment methods. You have the right to object to this processing of your personal data at any time, on grounds relating to your particular situation.
By selecting and using PayPal Express, the data required for payment processing is transmitted to PayPal in order to fulfill the contract with you using the chosen payment method. This processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS.


Use of PayPal Checkout
We use the PayPal Checkout payment service from PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. Data processing serves the purpose of offering you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal, or "Pay Later" via PayPal, the data required for payment processing is transmitted to PayPal in order to fulfill the contract with you using the chosen payment method. This processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.

Cookies may be stored, which enable the recognition of your browser. The data processing that takes place as a result is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in offering a customer-oriented selection of various payment methods. You have the right to object to this processing of your personal data at any time, on grounds relating to your particular situation.

Credit card via PayPal, direct debit via PayPal & "Pay Later" via PayPal 
For individual payment methods such as credit card via PayPal, direct debit via PayPal, or "Pay Later" via PayPal, PayPal reserves the right to obtain a credit report based on mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution, or termination of the contractual relationship. The credit report may contain probability values (score values) calculated on the basis of scientifically recognized mathematical-statistical procedures, which include, among other things, address data in their calculation. Your legitimate concerns will be taken into account in accordance with statutory provisions. Data processing serves the purpose of credit checking for contract initiation. Processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in protection against payment default when PayPal makes advance payments. 
You have the right to object to this processing of your personal data at any time, on grounds relating to your particular situation, by notifying PayPal. The provision of data is necessary for the conclusion of the contract with your desired payment method. Failure to provide it means that the contract cannot be concluded with your chosen payment method.

Third-party providers
When paying via a third-party payment method, the data required for payment processing is transmitted to PayPal. This processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR. For the execution of this payment method, the data may then be forwarded by PayPal to the respective provider. This processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR. Local third-party providers may include, for example:

  • Apple Pay (Apple Distribution International Ltd., Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
  • Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)

Invoice purchase via PayPal 
When paying via invoice purchase, the data required for payment processing is first transmitted to PayPal. For the execution of this payment method, the data is then transmitted by PayPal to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay") in order to fulfill the contract with you using the chosen payment method. This processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR. Ratepay may obtain a credit report based on mathematical-statistical procedures (probability or score values) using credit agencies according to the procedure already described above. Data processing serves the purpose of credit checking for contract initiation. Processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in protection against payment default when Ratepay makes advance payments. Further information on data protection and which credit agencies Ratepay uses can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/

Further information on data processing when using PayPal can be found in the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.


Use of Shopify Payments
We use the payment service "Shopify Payments" from Shopify International Limited (2nd Floor Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website. In this case, payment processing is carried out by the payment service provider Stripe Payments Europe, Ltd. (1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland; "Stripe"). Data processing serves the purpose of offering you payment via the Shopify Payments service. By selecting and using an appropriate "Shopify Payments" payment method, the data required for payment processing is transmitted to Stripe in order to fulfill the contract with you using the chosen payment method. This processing is carried out on the basis of Art. 6 Para. 1 lit. b GDPR.
Stripe reserves the right to obtain a credit report based on mathematical-statistical procedures using credit agencies. For this purpose, Stripe transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution, or termination of the contractual relationship. The credit report may contain probability values (score values) calculated on the basis of scientifically recognized mathematical-statistical procedures, which include, among other things, address data in their calculation. Your legitimate concerns will be taken into account in accordance with statutory provisions. Data processing serves the purpose of credit checking for contract initiation. Processing is carried out on the basis of Art. 6 Para. 1 lit. f GDPR due to our overriding legitimate interest in protection against payment default when Stripe makes advance payments.
You have the right to object to this processing of your personal data at any time, on grounds relating to your particular situation, by notifying Stripe. The provision of data is necessary for the conclusion of the contract with your desired payment method. Failure to provide it means that the contract cannot be concluded with your chosen payment method.
Further information on data processing when using the Shopify Payments service can be found in Shopify's privacy policy at: https://www.shopify.com/de/legal/datenschutz.
Further information on data processing for payment processing via the payment service provider Stripe can be found in Stripe's privacy policy at: https://stripe.com/de/privacy.


Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables unique identification of the browser when the website is called up again.
 
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting appropriate technical settings in your internet browser, you can be notified before cookies are set and decide individually whether to accept them, as well as prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that in this case, you may not be able to use all functions of this website to their full extent.
 
You can find information on how to manage (including deactivate) cookies in the most important browsers under the following links:
Chrome: https://support.google.com/accounts/answer/61416?hl=de
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
 
Technically necessary cookies
Unless otherwise specified below in the privacy policy, we only use these technically necessary cookies to make our services more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized again after a page change.
 
The use of cookies or similar technologies is based on Section 25 (2) TDDDG. The processing of your personal data is based on Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our services.
You have the right to object to the processing of your personal data at any time for reasons arising from your particular situation.
 
Use of Consentmanager
We use the consent management tool Consentmanager from Consentmanager AB (Håltegelvägen 1b, 72348 Västerås, Sweden; "Consentmanager") on our website.
The tool allows you to give consent for data processing via the website, in particular the setting of cookies, and to exercise your right to withdraw consent already given.
The data processing serves the purpose of obtaining and documenting necessary consents for data processing and thus complying with legal obligations.
Cookies may be used for this purpose. The following information, among others, may be collected and transmitted to Consentmanager: date and time of page view, information about the browser you are using and the device you are using, anonymized IP address, opt-in and opt-out data. This data is not passed on to other third parties.
The data processing takes place for the fulfillment of a legal obligation based on Art. 6 (1) lit. c GDPR.
Further information on data protection at Consentmanager can be found at: https://www.consentmanager.net/privacy.php



Analysis Advertising Tracking


Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities and to provide other services related to website use and internet use to the website operator.
The following information, among others, may be collected: IP address, date and time of page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchasing activities. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices, and any other data that Google has about you.

The IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.

The processing of your personal data takes place with your consent on the basis of Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

We use the extended implementation of consent mode (Advanced Consent Mode). In this case, user data is transmitted to Google in the form of "pings" even if consent has not been given. These pings may contain, among other things, the following information: IP address for deriving the IP country (the IP address is not logged), date and time of the page view, URL of the pages visited, user agent, referrer URL (website from which our website was accessed) or information about the triggering of website events such as a conversion. Based on this information, Google performs user data modeling to enable comprehensive usage analysis despite the refusal of consent.

The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself according to the TADPF and thus committed to complying with European data protection principles. Both Google and US government authorities have access to your data.

Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites, at https://policies.google.com/privacy?hl=de&gl=de and at https://business.safety.google/privacy/.

Use of Hotjar
We use the analysis tool from Hotjar Ldt. (Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julians STJ1000, Malta; “Hotjar”) on our website.
The data processing serves the purpose of demand-oriented design, optimization and analysis of our website.
The tool records page visitor movements on the website on a sample basis. This creates a log of mouse movements, scrolling behavior, dwell time and clicks on the website (so-called heatmap).
For this purpose, Hotjar uses cookies, among other things. The following information, among others, may be collected: IP address (in anonymized form), information about the device you are using (screen size, devices, unique device identifier), information about the browser you are using, location data (country only), preferred language for displaying the website, operating system used. Detailed information on the cookies used, their function and storage duration can be found here: https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookies.
User profiles are created from this data under a pseudonym. The data is not used to personally identify the website visitor and is not merged with personal data of the bearer of the pseudonym. Hotjar is contractually prohibited from selling the collected data to other third parties.
Your data may be transmitted to the USA. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Hotjar is not certified under the TADPF. The data transfer is based, among other things, on appropriate safeguards. Hotjar will provide you with further information on the measures taken upon request.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on data protection when using Hotjar can be found here: https://www.hotjar.com/legal/policies/privacy#enduserenglish.


Use of Shopify Statistics
We use the statistics and analysis functions of Shopify International Ltd. (Victoria Buildings,
2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website within the framework of a data processing agreement. Shopify is an affiliated company of Shopify Inc. (151 O’Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is stored for marketing and optimization purposes and provided in reports, analyses, and statistics. Among other things, the following device information is collected and processed: information about the web browser, the IP address, the time zone, and some of the cookies installed on your device. When you navigate the website, information about visited web pages or products, the referrer URL (website from which you accessed our website), and information about how you interact with the website is also collected. For this purpose, technologies such as cookies, as well as web beacons, tags, and pixels (electronic files for collecting information about how you navigate the website) are used.

Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. For Canada, an adequacy decision by the EU Commission exists. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to those of the standard contractual clauses of the EU Commission.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
Further information on data protection at Shopify can be found at https://www.shopify.com/de/legal/datenschutz, information on the data processing agreement at https://www.shopify.com/de/legal/dpa, and information on the cookies used at https://www.shopify.com/de/legal/cookies.


Use of the Meta Pixel
We use the Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our website.
Meta and we are jointly responsible for the collection of your data and its transmission to Meta when the service is integrated. This is based on an agreement between us and Meta on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://de-de.facebook.com/legal/terms/businesstools. Accordingly, we are particularly responsible for fulfilling the information obligations according to Art. 13, 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33, 34 GDPR, insofar as a personal data breach concerns our obligations under the joint processing agreement. Meta is responsible for enabling the data subject rights according to Art. 15 - 20 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for complying with the obligations under Art. 33, 34 GDPR, insofar as a personal data breach concerns Meta's obligations under the joint processing agreement.
The application serves the purpose of specifically addressing website visitors with interest-based advertising on the social networks Facebook and Instagram. For this purpose, Meta's remarketing tag has been implemented on the website. This tag establishes a direct connection to Meta's servers when the website is visited. This transmits to the Meta server which of our pages you have visited. Meta assigns this information to your personal Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will then be shown personalized, interest-based ads.
The application also serves the purpose of creating conversion statistics. In this way, we learn the total number of users who have clicked on one of our ads and have been redirected to a page with a conversion tracking tag, as well as what actions are taken after being redirected to this website. However, we do not receive any information that allows users to be personally identified.
Your data may be transferred to the USA. For the USA, an adequacy decision by the EU Commission is available, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself under the TADPF and thus committed to complying with European data protection principles.
The processing of your personal data takes place with your consent on the basis of Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
You can deactivate the "Custom Audiences" remarketing function here. Further information on the collection and use of data by Meta, on your rights in this regard and options for protecting your privacy can be found in Meta's privacy policy at https://www.facebook.com/about/privacy/.

Use of Google Ads Conversion Tracking
We use the online advertising program "Google Ads" on our website and, within this framework, conversion tracking (visit action evaluation). Google Conversion Tracking is an analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
If you click on an ad served by Google, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, contain no personal data, and therefore do not serve for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, it is not possible for cookies to be tracked across the websites of Ads customers.
The information obtained with the help of the conversion cookie serves the purpose of generating conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that allows users to be personally identified. 
 
Your data may be transferred to Google LLC servers in the USA. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Google has certified under the TADPF and thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/ or https://business.safety.google/privacy/

 
Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of renting out advertising space on the website and targeting website visitors with interest-based advertising. Through this function, personalized, interest-based advertisements from the Google Display Network are displayed to visitors of the provider's website. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Google 
has certified under the TADPF and thus committed to complying with European data protection principles. Google may transfer this information to third parties if required by law or insofar as third parties process this data on behalf of Google. Google will under no circumstances associate your IP address with other data held by Google.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ , https://www.google.de/policies/privacy/ and https://business.safety.google/privacy/


Use of Google Inc.'s Remarketing or "Similar Audiences" Function
We use the remarketing or "Similar Audiences" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to analyze website usage, which forms the basis for creating interest-based advertisements. The cookies record website visits and anonymized data about website usage. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously viewed product and information areas.
Your data may be transferred to Google LLC servers in the USA. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Google 
has certified under the TADPF and thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information on Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/ and https://business.safety.google/privacy/

 
Use of the Pinterest Tag
We use the Pinterest Tag from Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.
The application serves the purpose of targeting website visitors with interest-based advertising on the social network Pinterest. For this purpose, the Pinterest conversion tag has been implemented on the website. This tag establishes a direct connection to Pinterest servers when you visit the website. This transmits to the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged in to the social network. When you visit Pinterest, personalized, interest-based Pinterest ads will then be displayed to you.
If you arrive at our website via a Pin on the social network Pinterest, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, contain no personal data, and therefore do not serve for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the Pin and were redirected to this page. The information obtained with the help of the conversion cookie serves the purpose of generating conversion statistics and thus optimizing our website. The following information, among others, can be processed: total number of users who clicked on one of our Pins and were redirected to our website, sub-pages visited on our website (e.g., category or product pages), search queries on our website, your shopping cart contents, completed transactions.
Your data may be transferred to the USA. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Pinterest is not certified under the TADPF. Data transfer takes place, among other things, on the basis of standard contractual clauses as suitable safeguards for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information on the collection and use of data by Pinterest, your rights in this regard, and options for protecting your privacy can be found in Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy.

 
Use of TikTok Pixel
We use the TikTok Pixel from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; "TikTok UK") on our website. Both companies are joint controllers for the data processing (hereinafter "TikTok"). 
Data processing serves the purpose of identifying and analyzing website access by our customers and improving customer engagement through targeted advertising and evaluating the effectiveness of advertising on TikTok. For this purpose, TikTok uses technologies such as cookies and pixels, which enable your browser to be recognized. The following information, among others, can be collected and transmitted to TikTok: date and time of visit, information about the browser and device type you use, screen resolution, IP address. TikTok can assign this information to your personal TikTok user account. Usage profiles can be created from the data collected in this way using pseudonyms. However, personal identification of users is not possible.
Your data may be transferred to third countries, such as the USA. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. TikTok is not certified under the TADPF. Data transfer to the USA and to third countries without an adequacy decision takes place, among other things, on the basis of standard contractual clauses as suitable safeguards for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.   
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
Further information on data protection can be found at https://www.tiktok.com/legal/page/eea/privacy-policy/de and https://ads.tiktok.com/i18n/official/policy/controller-to-controller.



Plug-ins and Other

Use of Google Tag Manager
We use the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. 
This application manages JavaScript tags and HTML tags used to implement tracking and analysis tools, among others. Data processing serves the purpose of tailoring and optimizing our website to user needs.
The Google Tag Manager itself does not store cookies or process personal data. However, it enables the triggering of other tags that can collect and process personal data.
Further information on terms of use and data protection can be found here.

 
Use of Social Plug-ins
We use social network plug-ins on our website. The integration of social plug-ins and the data processing that takes place serves the purpose of optimizing advertising for our products.
When social plug-ins are integrated, a connection is established between your computer and the servers of the social network providers, and the plug-in is displayed on the page by notification to your browser, provided you have expressly consented to this. In this process, both your IP address and the information about which of our pages you have visited are transmitted to the provider's servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for users who are not registered or logged in. If you are simultaneously connected to one or more of your social network accounts, the collected information can also be assigned to your corresponding profiles. When using the plug-in functions (e.g., by pressing the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out based on the consent until withdrawal.
The social networks listed below are integrated into our website via social plug-ins. Further information on the scope and purpose of data collection and use, as well as your rights in this regard and options for protecting your privacy, can be found in the linked privacy policies of the providers.


Facebook from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)
Meta Platforms Ireland and we are joint controllers for the collection of your data and the transfer of this data to Facebook when the service is integrated. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. According to this, we are particularly responsible for fulfilling the information obligations under Art. 13, 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33, 34 GDPR, insofar as a personal data breach concerns our obligations under the joint processing agreement. Meta Platforms Ireland is responsible for enabling data subject rights according to Art. 15 - 20 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for complying with the obligations under Art. 33, 34 GDPR, insofar as a personal data breach concerns Meta Platforms Ireland's obligations under the joint processing agreement.
Your data may be transferred to the USA. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Meta 
has certified under the TADPF and thus committed to complying with European data protection principles.
Further information on the collection and use of data by Facebook, your rights in this regard, and options for protecting your privacy can be found in Facebook's privacy policy at https://www.facebook.com/about/privacy/.
 
Instagram by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://help.instagram.com/155833707900388
Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta
has certified under the TADPF and thus committed to comply with European data protection principles.

Pinterest by Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA)
https://policy.pinterest.com/de/privacy-policy
Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not certified under the TADPF.


Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of uniform display of fonts on our website. To load the fonts, a connection to Google's servers is established when the page is accessed. Cookies may be used here. Your IP address and information about the browser you are using, among other things, are processed and transmitted to Google. This data is not linked to your Google account.

Your data may be transferred to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified under the TADPF and thus committed to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until withdrawal.
Further information on data processing and data protection can be found at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq.

Data Subject Rights and Storage Period

Duration of Storage
After complete contract processing, the data will first be stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial law retention periods, and then deleted after the expiry of the period, unless you have consented to further processing and use.


Rights of the Data Subject
Subject to the legal requirements, you have the following rights according to Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.
You also have a right to object to processing based on Art. 6 (1) f GDPR and to processing for the purposes of direct marketing, in accordance with Art. 21 (1) GDPR.


Right to Lodge a Complaint with the Supervisory Authority
According to Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.


You can lodge a complaint, among others, with the supervisory authority responsible for us, which you can reach at the following contact details:

State Commissioner for Data Protection of Lower Saxony
Prinzenstraße 5
30159 Hanover
Tel.: +49 511 1204500
Fax: +49 511 1204599
Email: poststelle@lfd.niedersachsen.de


Right to Object
If the personal data processing listed here is based on our legitimate interest according to Art. 6 (1) lit. f GDPR, you have the right to object to these processing operations at any time with future effect for reasons arising from your particular situation.
After an objection has been made, the processing of the data concerned will be terminated, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights, and freedoms, or if the processing serves the assertion, exercise, or defense of legal claims.


If personal data processing is carried out for direct marketing purposes, you can object to this processing at any time by notifying us. After an objection has been made, we will terminate the processing of the data concerned for direct marketing purposes.